Corporate Vision

Create an international brand to be a market giant

Xuelong Spirit

Innovative, enterprising, efficient, pragmatic, collaborative, and honesty

Management Principles

Simple and effective, straight to the target, systematic and controllable, execution uppermost

Corporate Philosophy

Survive by quality, grow by technologies
seize the market with credibility and make profit with management

Operation Strategy

Quality first, customer first, and expand global market

Xuelong’s View of Products

Make products that are exclusive, excellent and new in the market

Xuelong’s View of Quality

A company lives on products and a product lives on quality; quality means sales and sales means profit

Xuelong’s View of Brand

Excavate brand resources, cultivate brand culture, promote brand value and increase brand vitality

Xuelong’s View of Service

Keep a close eye on the market, stay close to users, think in their ways and serve the sincerely

Xuelong’s View of Credibility

Human-oriented and credibility-based; choose, establish, consolidate and improve credibility and win with credibility

Xuelong's View of Employees

Devotion leads to success; grow, improve and succeed in Xuelong.

Xuelong’s View of Talents

Adore talents, support talents, and cultivate talents with true hearts for talents, capability of recognizing talents, enough room for talents and responsibility of developing talents

Corporate Tenet

Everything must be done beforehand to take the leading position; fighting is the only way to grow stronger; innovation is a must for development and advancement